It’s time for the third episode in The Smartphone Obsession video series. I managed to get Jon Mew on camera for you — Jon is the man who runs mobile for the Internet Advertising Bureau (IAB UK). What does he think of my assertion that the mobile marketing industry is utterly obsessed with smartphones? Have [...]
Tag Archives | smartphone obsession
Episode 211: The Smartphone Obsession Part 2, Mark Freeman of Movement
Following on from the first episode of The Smartphone Obsession in Marketing Series it’s time for episode two. I caught up with Mark Freeman, one of the founders of mobile agency, Movement, at the recent IAB Mobile event. Given Mark’s company has been working with many of the leading lights in the mobile industry, I [...]
Recent Comments